A ship is not a ship without its crew.
A ship is not a ship without its crew.
CHALLENGE
Guide the user experience and visual design of Virgin Voyages large scale ships operations platform. The multi-faceted experience was comprised of 20+ applications that were needed to keep the crew running smoothly and sailors happy - from sailor services, to food & beverage, to housekeeping.
SOLUTION
Directing, designing and recommending solutions for each app from start to finish. This included the creation of a UI component library + style guide, custom icon library, wireframes, key design screens, user flows, creative direction, QA, as well as product user testing aboard The Scarlet Lady before she set sail. We are still their proud partner today for this initiative, supporting new feature releases, user testing, and optimizations to the experience.